808s and Heartbreaks vs. Theatre of Mind

4 12 2008

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After giving both albums run and vibing to them both, I am allowed to have an opinion about which one is better.  And, this is how it is.  Kanye West wanted to make “different” music.  Some tracks were really and I mean really good.  Welcome to Heartbreak and Coldest Winter, wow.  Even Bad News and Amazing were great.  However for every great song there were terrible songs.  Paranoid?  Robocop?  Street Lights?  808s isn’t consistent enough.  And what’s with these 1 minute songs with the beat looping for four minutes.  It makes for great vibing music but where’s the practicality of it?  There are periods and spurts of Kanye’s genius sprinkled throughout the album and Bad News and Say You Will are evidence of that.  He uses like one or two drum kits with the 808 kick.  He meshes his melodies and the overall sound is very spacy and futuristic.  It’s trendsetting to a point.  The theme of the album is great and the vision is amazing.  However, the album gets lost in translation.  But still its a good album.

 

But, with all the commotion about Kanye people just up and forget about Ludacris and Theatre of Mind.  I’m raving about this cd.  From the moment it comes on with the movie theme and The Runners’ big movie sounding soundscape I’m hooked.  Luda’s flow is smashing.  Vivid, charasmatic and on point.  He calls songs scenes or movies.  Producers are scoring it and guest appearances are co-stars.  That’s originality.  This album is a real hip-hop album from beginning to end.  It hits harder than the Kanye.  However, I have some gripes about this one as well.  Luda never really goes past punchlines.  And, boy there are some DAMN good ones on this album.  I would have liked to hear more reflective songs that stick to my ribs however his lines are so cold that I forget about that lmao.  The collaborations fit the songs which is cool.  But, the singles don’t reflect the album.  One More Drink was ehhhh and What Girls Like was wack…  But, fuck all dat…LISTEN TO LAST OF A DYING BREED WITH WAYNE.  Thats how you want Wayne to flow.  His fow is like 9.3/10 and Luda still rips him.  Luda covers alot of bases on this album pretty effortlessly.  And, that makes his album better than Kanye’s to me.  He executes his vision better than Kanye.  It’s overall a better album.  Now let the disagreements begin.  

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3RD-SHIFT’S RECORD LABEL TOPS IN EMUSIC’S LIST OF TOP HIP-HOP LABELS!

2 07 2008

 

Out of 1019 Hip-Hop Labels represented on EMUSIC.COM 3rd-Shift’s founded 7874 Recordings ranks 112.  To do simple math The Cincinnati Monster’s Record label is ranked in the top 10 percent of Hip-Hop labels on the new digital medium.  In prespective, The Cincinnati Monster’s label is outselling:  Chopper City Records, Disturbing the Peace, Suave House Records, Rawkus, Thizznation, BME Recordings and Sick Wid It.  Thats a pretty impressive list to be ranked above!   





Timberland Wins Big At ASCAP Awards, EMI does too…

24 06 2008

 

Ok hmmmm, Big Ups to Timbo for winning all award for Songwriter of the Year.  But, huge ups to EMI Publishing…What Performance Rights Organization should I go with??? Leaning towards ASCAP one day, then BMI the next…hmmmm? any suggestions? Thanks ALLHIPHOP

 

-Shift Love the Kids

 

 

Producer Timbaland took home songwriter of the year last night at the 21st Annual ASCAP Rhythm and Soul Music Awards last night (June 23) in Los Angeles California.

 

The awards, which also paid tribute to legendary group New Edition, took place during an elegant ceremony at the Beverly Hills Hilton. MC Lyte and Johnta Austin hosted the event, where over 600 songwriters and publishers were on hand.

 

Although he was on his honeymoon in Aruba, Timbaland took home top Songwriter of the Year for the third time.

 

The rapper/producer wrote or co-produced four hit songs, including “Ice Box” by Omarion, “Make Me Better” by Fabolous featuring Ne-Yo, “My Love” by Justin Timberlake featuring T.I. and “Until the End of Time” by Justin Timberlake featuring Beyoncé.

 

Timbaland’s winning streak was topped only by EMI Music Publishing, which took home publisher of the year for an incredible, 14th consecutive year.

 

The win, which was based on 17 hit songs, also the 16th time in the 21-year history of the awards show that EMI has received this honor.

 

For Big Jon Platt, EMI’s President, West Coast Creative and Head of Urban in the United States, the ingredients to maintain success are quite simple.

 

“Our roster of songwriters creates the most soulful and influential music in the world, and it’s their talent and passion that has kept us on top for fourteen years,” Platt told AllHipHop.com. “And with all the great music that our songwriters are creating at the moment, I wouldn’t be surprised if they helped us stayed at the top for many years to come.”

 

The highlight of the evening came, as New Edition was honored during with ASCAP’s prestigious Golden Note award, in celebration of the pioneering group’s 25th anniversary.

 

All members were present including Bobby Brown, who delivered a classic acceptance speech to the delight of attendees.

 

Other big winners included Mims, who won Ringtone of the Year for his hit “This is Why I’m Hot,” “Make Me Better,” which also won Rap Song of the Year.

 

Other celebrities and winners included Ludacris, Akon, Keri Hilson, Kerry “Krucial” Brothers, Lil Boosie, Princess from Crime Mob, Shawty Lo, Eddie Murphy, Polow Da Don, Sylvia Rhone, Rhymefest, Rick Ross, Yolanda “Yo-Yo” Whitaker, Chaka Zulu and others.